Speakers

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Prof. Tong Li

Shenzhen University, China

Prof. Li Tong is a Professor and Master's Supervisor in the Department of Business Administration at Shenzhen University School of Management. He serves as the Executive Director of the University's Mobile Internet Industrialization Institute and is a Visiting Professor at the AI Economics Research Center of Taipei Chengchi University. His primary research focuses on Mobile Internet Industry Economy and Big Data Business Intelligence applications. He has led multiple national-level research projects and has published extensively in these fields.

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Prof. Heping He

Shenzhen University, China

Professor He Heping holds a Ph.D. in Management and is a Professor of Marketing at Shenzhen University. He earned dual Bachelor's degrees in Management (Marketing major) and Law (Economics Law minor) from the Industrial and Commercial Management College of Zhongnan University of Economics and Law in 2000. He then pursued his doctoral studies at the School of Management, Sun Yat-sen University, obtaining his Ph.D. in Management in 2005. Since graduation, he has been serving in the Department of Marketing at the School of Management, Shenzhen University, where he teaches core courses such as Marketing, Market Research, and Marketing Channel Management. Professor He's academic career includes significant international experience. In 2016, he served as an International Visiting Scholar at the University of Richmond in the United States for one year. His academic contributions were further recognized in 2017 when he was selected as a High-Level Professional Talent (Reserve Level) by the Shenzhen Municipal Government. His research activities, as reflected in academic databases, often involve collaboration, including work with scholars from institutions like Southwestern University of Finance and Economics, focusing on consumer behavior and marketing analytics.